Senior Social Media Manager for Mercedes-Benz Trucks' social media strategy in Europe. Handling content planning, execution, and team collaboration in a creative agency setting.
Responsibilities
End-to-end responsibility for the always-on social media presence of Mercedes‑Benz Trucks across European and global channels
Planning, managing and optimizing editorial calendars, content streams and formats across all relevant platforms
Close collaboration with Client Service, Creative, Art and Media to ensure smooth execution of daily content
Acting as the social lead in coordination with multiple markets, including alignment between HQ and local teams
Developing, establishing and continuously improving social media processes, tools and workflows (e.g. briefings, approvals, publishing, asset management)
Ensuring quality of copy, tone of voice, platform relevance and brand consistency
Providing strategic advice and sparring for clients on always‑on content, formats and channel development
Mentoring and professionally supporting Junior Social Creatives and Social Media Managers and building a knowledge hub (learnings, best practices, platform updates)
Requirements
Degree in Communications, Marketing, Media or a comparable qualification
At least 4 years of experience in a social media role within an agency or brand environment with hands‑on responsibility for always‑on accounts
Strong understanding of social platforms (e.g. Instagram, TikTok, LinkedIn, YouTube, Facebook) and experience with common social media tools
Confident in editorial planning, copywriting, tone‑of‑voice development and handling brand voices
Strong organizational and process awareness and a pronounced ownership mindset
Confident presence when working with senior stakeholders and clients, including presentations and consulting
Initial leadership experience or a clear motivation to take responsibility for junior team members
Very good German and English skills, both written and spoken
Nice to have: experience with automotive brands or B2B clients
Benefits
Vibrant team spirit: We intentionally carry the adjective “social” in our name and live a strong team spirit and an open company culture with flat hierarchies where your voice matters!
Exciting projects with international reach: We work on digital projects that set standards. Our clients come from both B2C and B2B environments and include local and international players.
Globally connected and locally rooted: Our teams in Munich and Kreuzberg benefit from sustainable knowledge exchange with the WAS locations worldwide and are based in the Glockenbachviertel and Kreuzberg neighborhoods.
Flexibility — yes please!: Hybrid work combines the benefits of home office and working in the office. That’s why we opted for a 2/3 split, which means that for a 40‑hour week we work at least 2 days on site with colleagues and 3 days from home. But that’s not all! We are also big fans of remote work. You have the option to work remotely for 20 days within Germany and an additional 20 days anywhere in Europe. So if you’re not a fan of the German winter, join us and you can spend that time in Portugal or Greece.
More benefits for you: Because we know how important well‑being is and because we love benefits, we offer more than the standard. Enjoy 2 additional Health Days, Menstrual Leave, a day off on your birthday, a partnership with Wellpass, the Deutschlandticket, membership with OpenUp and much more.
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