Hybrid Social Media Lead

Posted 1 hour ago

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About the role

  • Senior Manager of Social Media & Influencer driving social strategy for eBay Live. Leading creator partnerships and engaging communities in a live commerce environment.

Responsibilities

  • Lead the end-to-end social media strategy for eBay Live
  • Build and scale a social ecosystem to drive awareness of live programming
  • Serve as a strategic partner to cross-functional teams
  • Develop and manage creator relationships to co-create content
  • Establish and oversee social measurement frameworks for performance insights
  • Lead a team and external partners fostering a test-and-learn culture
  • Champion the voice of the community in strategy and content

Requirements

  • 6-8+ years of experience in social media, digital marketing, or brand strategy
  • Proven ability to launch, scale, and optimize the social presence of a product
  • Deep understanding of creator culture, community building, and social platform ecosystems
  • Demonstrated success in driving business growth through innovative social strategies
  • Strong experience partnering with creators and influencers
  • Skilled in data-driven storytelling using analytics and tools
  • Exceptional communication and executive presence

Benefits

  • target bonus
  • restricted stock units
  • full range of medical benefits
  • financial benefits
  • paid time off benefits (PTO)
  • parental leave

Job title

Social Media Lead

Job type

Experience level

Senior

Salary

$144,400 - $192,800 per year

Degree requirement

Bachelor's Degree

Location requirements

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