Hybrid Influencer Relations Manager

Posted 3 hours ago

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About the role

  • Influencer Relations Manager at waterdrop® executing global influencer marketing strategies for sustainable hydration solutions. Managing budgets, sourcing creators, and overseeing campaign executions across multiple markets.

Responsibilities

  • Execute the global influencer marketing strategy across paid, seeding, event, and affiliate initiatives
  • Manage your own market budgets, ensuring profitable growth within your own markets
  • Source and manage creators from macro to micro who align with our brand values and diverse global audience, serving as their main point of contact
  • Coordinate influencer campaigns across multiple markets, ensuring timely execution and guideline compliance
  • Plan and execute influencer events, activations, and brand experiences
  • Oversee campaign execution from creative brief through performance reporting, ensuring assets are delivered on time and on brand
  • Review content to ensure alignment with brand tone, messaging, and campaign objectives
  • Lead performance tracking, reporting, and insights across reach, revenue, and efficiency metrics for your markets

Requirements

  • A minimum of 2-3 years experience in operative influencer marketing
  • Strong interest in influencer culture, creator ecosystems, and social media platforms
  • Strong understanding of performance-driven influencer KPIs and performance metrics with a focus on ROI and customer acquisition
  • Proactive, detail-oriented, and well-organized, with the ability to manage multiple projects at once
  • Strong communicator who enjoys working with creators, agencies, and cross-functional teams
  • Comfortable working in an international, fast-paced environment
  • Communicate confidently in English (additional languages such as German, French or Dutch are a plus)

Benefits

  • MyClubs sports vouchers
  • In-house fitness centre
  • In-house company doctor
  • In-house restaurant with subsidized healthy meals
  • Discount on your waterdrop purchases

Job title

Influencer Relations Manager

Job type

Experience level

Mid levelSenior

Salary

€45,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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