Onsite Manager, Ad Platform Solutions

Posted 18 minutes ago

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About the role

  • Search Performance Manager within Walmart Connect analyzing and optimizing 1st Party suppliers' search campaigns. Achieving marketing objectives and fostering product improvements for revenue growth.

Responsibilities

  • Help analyze and optimize our 1st Party suppliers' search campaigns to meet their marketing objectives, drive revenue growth, and foster product improvements.
  • Work closely with the Sales team, Account Management, Campaign Management, and API/Ad Tech partners.
  • Develop and implement strategies, manage budgets and bids, optimize account configuration, and targeting, and reporting/insights.
  • Monitor performance of Sponsored Products and drive one-to-many activities to improve performance for optimal ROI and suppliers [advertiser] satisfaction.
  • Identifies domain, brand, category, and campaign trends to provide analysis to support incremental asks from our suppliers to grow and stabilize investment.
  • Responsible for owning the key metrics focused towards driving exponential growth of search.
  • Presents performance results in a clear, easy-to-understand manner.
  • Uses Tableau and other internal dashboards to analyze opportunities, identify patterns and implement proactive solutions including improvements across WMC Search Platform UI, tools, and processes.
  • Proactively identifies growth opportunities for suppliers [advertisers] search investments and proposes solutions to improve ROI.

Requirements

  • 3-5+ years' work experience in advertising industry with focus in paid search, retail search and/or eCommerce.
  • Bachelor’s degree in business or related field.
  • Experienced in developing media strategies based on data, insights, and analytics.
  • Strong experience in Google Ads, Bing, Yahoo!, Amazon, Co-op Advertising and all paid search terminology and key tools (e.g., AdWords, AdCenter, Retail Search, etc.).
  • Strong analytic and quantitative skills that enable you to use data to develop, validate and measure search campaigns.
  • Experience developing or overseeing quantitative analysis and delivering actionable insights.
  • Ambitious, self-starter mentality and entrepreneurial spirit with a strong drive for excellence and delivery of results.
  • Strong communication/interpersonal skills and able to build relationships and influence cross-functionally.

Benefits

  • Health benefits include medical, vision and dental coverage.
  • Financial benefits include 401(k), stock purchase and company-paid life insurance.
  • Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
  • Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
  • Live Better U is a Walmart-paid education benefit program for full-time and part-time associates.

Job title

Manager, Ad Platform Solutions

Job type

Experience level

Mid levelSenior

Salary

$96,000 - $186,000 per year

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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