Senior Marketing Manager leading marketing strategy at Woodstock Legal Services. Build content and brand awareness to attract lawyer consultants and clients.
About the role
- Manager, Advanced Analytics at Walmart Imports shaping seller growth through data-driven insights. Responsible for measurement frameworks, marketing strategies, and executive insights within a high-impact role.
Responsibilities
- Own and evolve the measurement framework for seller lifecycle performance, including acquisition, onboarding, activation, engagement, retention, and lifetime value.
- Define and maintain canonical KPI definitions and metric standards across Marketing, Product Marketing, and Product teams.
- Ensure alignment between operational reporting, experimentation results, and executive-level performance dashboards.
- Design and own performance measurement frameworks for marketing campaigns, seller engagement initiatives, and go-to-market programs.
- Conduct funnel, cohort, and lifecycle analyses to identify friction points and prioritize growth opportunities.
- Design and evaluate randomized and quasi-experimental frameworks to measure causal impact of growth initiatives.
- Develop executive-ready dashboards and structured narratives that provide transparency into growth performance and business health.
Requirements
- 5+ years of experience in marketing analytics, growth analytics, product analytics, or a related quantitative field.
- Strong proficiency in SQL and experience using Python or R for data analysis.
- Experience designing and evaluating A/B tests or structured experimentation frameworks.
- Experience analyzing acquisition, onboarding, activation, retention, or engagement performance metrics.
- Experience building dashboards and executive-facing reporting using BI tools (e.g., Tableau, Power BI, Looker).
- Demonstrated ability to translate complex analyses into clear, actionable business recommendations.
- Experience operating in cross-functional, matrixed environments with senior stakeholder exposure.
- Bachelor’s degree in Business, Finance, Accounting, Statistics, or related field and 2 years' experience in data analytics or related field OR 4 years' experience in data analytics or related field.
Benefits
- Health benefits include medical, vision and dental coverage.
- Financial benefits include 401(k), stock purchase and company-paid life insurance.
- Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
- Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
- Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
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