About the role

  • Vice President of Marketing leading marketing strategy and execution for Brown & Brown in Lake Mary, FL. Responsible for agency distribution, brand positioning, and marketing budget oversight.

Responsibilities

  • Develop, manage, and expand Preferred’s agency distribution system.
  • Partner with the SVP of Trust Services to align overall marketing strategy, messaging, and go-to-market plans.
  • Identify, recruit, and onboard new agents; monitor performance and engagement.
  • Support agents in identifying and developing new member and prospect relationships.
  • Deliver regular presentations on PRU and Preferred to agents, trustees, and trade associations.
  • Assist agents with presentations to members and prospects, including preparation of materials and messaging.
  • Coordinate cross-functional development and launch of new products and services.
  • Build and maintain relationships with key associations (e.g., PRIMA, AGRIP, RIMS) to strengthen market visibility and engagement.
  • Develop and manage the departmental budget; monitor spend, ROI, and vendor performance.

Requirements

  • Associate’s degree in business or marketing, or equivalent work experience
  • Proficiency with Microsoft Word, Excel, and PowerPoint
  • Excellent communication, negotiation and presentation skills
  • Technical expertise in all phases of public entity insurance
  • Significant experience working with self-insurance pools or trusts
  • Willingness to conduct extensive travel
  • Creativity and problem solving skills
  • Ability to lead and manage marketing strategy, planning, and execution
  • Driving for business purposes
  • A Motor Vehicle Report will be issued and reviewed upon employment and once every three years thereafter
  • Bachelor’s degree in business or marketing (preferred)

Benefits

  • Health Benefits : Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance
  • Financial Benefits : ESPP; 401k; Student Loan Assistance; Tuition Reimbursement
  • Mental Health & Wellness : Free Mental Health & Enhanced Advocacy Services
  • Beyond Benefits : Paid Time Off, Holidays, Preferred Partner Discounts and more.

Job title

Vice President of Marketing

Job type

Experience level

Lead

Salary

Not specified

Degree requirement

Associate's Degree

Location requirements

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