Hybrid Content Strategist

at Walker Consultants

• Job title: Content Strategist
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: $75,000 - $90,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Denver, United States

About the role

• Content Strategist developing story-driven content for marketing campaigns at Walker Consultants. Collaborating with teams to ensure clarity and relevance across multiple channels.

Responsibilities

• Research the company’s service lines, industries, and market landscape to identify timely, relevant story opportunities.
• Develop campaign-level story frameworks aligned with annual priorities (e.g., Forensics, Vertical Transportation, Historic Restoration, etc.).
• Define clear narratives, key messages, and story angles that resonate with target audiences.
• Ensure content supports broader marketing, business development, and brand objectives.
• Translate core stories into content plans spanning blogs, social media, email, video, webinars, presentations, and other formats.
• Collaborate with designers, videographers, and subject matter experts to execute content consistently across channels.
• Maintain content calendars and ensure timely delivery of written assets tied to campaigns and initiatives.
• Adapt stories for different audiences while maintaining narrative integrity and tone.
• Partner with engineering and consulting teams to gather insights, project examples, and technical context.
• Ask the right questions to uncover meaningful details, lessons learned, and real-world impact that benefits our clients.
• Translate technical concepts into clear, engaging content without sacrificing accuracy or credibility.
• Support proposal and business development efforts by contributing strong narrative components when needed.
• Write and edit original content with a strong emphasis on clarity, structure, and relevance.
• Review and refine content for accuracy, consistency, and alignment with brand voice and messaging standards.
• Ensure all content reflects a thoughtful, informed perspective on the company’s expertise and services.
• Track content performance and engagement to understand what resonates with target audiences.
• Use insights to refine story approaches, formats, and distribution strategies over time.
• Stay informed on industry trends, competitor positioning, and emerging topics to inform future content.
• Proactively manage content review with subject matter experts, respecting limited availability and time constraints.
• Provide clear, concise review packages that reference source material, project examples, and technical inputs.
• Flag assumptions, interpretations, and open questions to enable fast, confident expert feedback.
• Provide writing and editing support for reports, proposals, articles, and internal communications as bandwidth allows.

Requirements

• Bachelor’s degree in Journalism, Communications, Marketing, or a related field.
• 3-7 years of experience in content strategy, editorial development, journalism, or B2B marketing.
• Strong writing and editing background with examples of long-form and campaign-based storytelling.
• Experience working with technical, professional, or subject-matter-expert audiences preferred.
• Familiarity with content management systems, editorial calendars, and collaboration tools (Asana, Monday, etc.).

Benefits

• Annual discretionary bonus program
• Opportunity to purchase Walker stock – Walker is 100% employee-owned!
• Medical, dental, vision, company-paid life insurance
• Mental wellness benefits
• Health Savings Account with company contribution
• 401(k) with company match
• Flexible Spending Accounts and Commuter Spending Accounts
• 529 college savings plan
• A minimum of 3 weeks of Paid Time Off per year
• 9 paid holidays per year, including 3 paid floating holidays
• 5 days of bereavement leave and PTO Donation Bank to help during difficult times
• 100% compensation replacement during short-term disability leaves
• Paid parental leave that allows an additional week of paid time alongside short-term disability leave and/or applicable state paid leave programs
• Paid community involvement hours
• Tuition and licensure reimbursement and sponsorship of professional memberships
• Internal conferences and professional development opportunities
• Employee Resource Groups and Affinity Groups