Founded in 2012 by two seventh-generation cobblers, Galahad and Asher Clark, Vivobarefoot is based on one simple insight - barefoot footwear is sustainable footwear.
A Vivobarefoot product or experience is one that literally brings us closer to nature - regenerating our physical, social and spiritual health and the natural world.We believe:The closer people are to nature, the more they will protect it.The natural world is the only real model of sustainability.Barefoot shoes are the only shoes that are healthy for us and the planet.

Vivobarefoot

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marketing

Vivobarefoot is a company founded in 2012 that specializes in manufacturing barefoot footwear with a focus on sustainability and human health. Based on a philosophy that embraces the natural world, the company encourages a connection to nature by producing and promoting shoes that allow natural movement and freedom of the feet. By integrating cutting-edge technology, ancient wisdom, and ecological considerations, Vivobarefoot aspires to enhance planetary and personal health. The company is part of the B Corp community and is committed to sustainable practices throughout its value chain. It also invests in social and environmental initiatives through its Livebarefoot Fund and operates a recommerce platform, ReVivo, for pre-loved footwear. Vivobarefoot aims to continue expanding and doubling in size over the next few years while maintaining its focus on sustainability and innovation.

Founded in 2012 by two seventh-generation cobblers, Galahad and Asher Clark, Vivobarefoot is based on one simple insight - barefoot footwear is sustainable footwear. A Vivobarefoot product or experience is one that literally brings us closer to nature - regenerating our physical, social and spiritual health and the natural world.We believe:The closer people are to nature, the more they will protect it.The natural world is the only real model of sustainability.Barefoot shoes are the only shoes that are healthy for us and the planet.

• Develop and implement clear, compelling, and strategic marketing plans for the active category across four seasons.
• Drive the campaign direction for seasonal stories with a strong category POV—ensuring bold, distinctive narratives aligned to Vivobarefoot’s brand essence.
• Champion clarity and strategic simplicity in all planning and execution.
• Build and maintain detailed project plans in Monday.com , providing visibility on key milestones across seasonal and evergreen activity.
• Co-lead campaigns with Category Managers, balancing creative storytelling with commercial performance.
• Be brave—bring campaign concepts to life that challenge convention and resonate with our communities.
• Ensure creative output feels deeply relevant to each category's audience—human, emotive, and culturally relevant.
• Lead the active category content strategy across Paid Media, PDP (Product Detail Page), CRM, and Web, working closely with channel owners.
• Direct category-specific editorial and evergreen content to ensure year-round visibility and resonance.
• Collaborate with social and community teams to drive authentic engagement and advocacy within categories.
• Align with Merchandising and Product to phase seasonal buys, ensuring product and marketing stories are mutually reinforcing.
• Coordinate closely with Go-To-Market, Product Development, and Commercial teams to ensure seamless execution.
• Lead the category sell-in at Quarterly Conferences with clarity, confidence, and storytelling power.
• Own the reactive trade marketing strategy for your category—balancing long-term brand positioning with immediate commercial opportunities.
• Monitor category performance (both brand and commercial), adjusting plans based on data and insight.
• Track and analyse performance across channels, campaigns, and product stories—balancing brand health metrics with commercial outcomes.
• Provide regular performance readouts to the Brand Lead and wider team, translating data into actionable insight.

Marketing Lead

Marketing Lead for Vivobarefoot focused on storytelling and campaign performance in natural movement. Overseeing strategic marketing plans and category content across various channels.

general-counsel

• Keep deals moving: suppliers, e-com, marketing, logistics and research collabs.
• Lead the privacy & tech pieces: SaaS/IT agreements, DPAs, cookies/consents, DPIAs.
• Partner with Digital and IT/Security on practical, privacy-by-design decisions.
• Support brand/IP and consumer law issues across our retail and online channels.
• Help us keep innovating – in a safe way that protects our brand and reputation.
• Improve playbooks and workflows so the business flies.

Legal Counsel

Legal Counsel at Vivobarefoot managing commercial contracts with a focus on privacy and tech. Collaborating on brand protection and innovative practices in a hybrid environment.

designer

• Artworking campaign & BAU digital and print ready assets (both still and motion)
• Preparing and delivering artwork for promotional activity
• Supporting the creative roll out and delivery of brand initiatives and projects
• Aligning to guidelines and creative strategy, ensure brand consistency and cohesion across digital and print touch points
• Assisting designers in the development of design concepts and production
• Aligning with Creative Lead to keep cross media templates updated
• Assist with the digital asset management library
• Refining internal and external communications, documents, and presentations
• Active participation in brainstorming, as well as to eagerness pitch own ideas
• Ensuring workflow is managed and prioritised, so deadlines and expectations are met

Junior Designer

Junior Designer for Vivobarefoot's Creative Team executing brand initiatives and product campaigns. Passionate about natural health and design, joining a collaborative environment.

system-administrator

• First-line support for users of the system
• Management of the issue tracking system to support the day to day operation of the business
• Monitor and manage IT systems: NetSuite, Boomi, Magento, Celigo, Sitoo, and WMS
• Perform root cause analysis of all issues resolved and propose permanent solutions
• Assume a critical and participative role in the maintenance and support of systems
• Support the business in the production and amendment of reports from core systems
• Data management including data cleansing, data mapping, data workflows, etc.
• User access & role maintenance
• Business Process Documentation
• Work with 3rd party providers to troubleshoot and fix issues
• Systems Project Resource focusing on General NS optimisation & Finance optimisation Projects

Systems Administrator

Systems Administrator providing first-line support for business platform users at Vivobarefoot. Managing IT issues while contributing to system maintenance and project optimizations.

customer-success-manager

• Drive the implementation and optimisation of Vivobarefoot’s global CRM marketing across email, SMS, referral and loyalty programs.
• Help deepen relationships with global community while championing CRM channel performance.
• Own the execution and optimisation of CRM marketing strategy across email, SMS, refer a friend, and web touchpoints.
• Plan and execute CRM campaigns across channels email, SMS, and web, managing a global CRM calendar.
• Align campaigns with brand & product marketing calendars.
• Project manage the creative process to generate content for each CRM touchpoint.
• Monitor campaign performance for continuous improvement, including the use of A/B testing.
• Use customer data to create detailed customer segments.
• Target customer segments with personalised offers, content and campaigns.
• Maintain CRM databases to ensure clean, accurate, and updated customer data.
• Collaborate with CRM team to derive insights from CRM data.
• Track key KPIs related to CRM channel engagement and CRM conversion rates.
• Prepare weekly and monthly reports to represent insights shared amongst business stakeholders.
• Collaborate with brand, product, design, ecommerce, merchandise and tech teams to align planned CRM campaigns.

CRM Executive

CRM Executive responsible for executing Vivobarefoot's global CRM marketing strategy across email, SMS, and loyalty programs to deepen community relationships. Collaborating with cross-functional teams to optimize campaigns and enhance customer experiences.

Vivobarefoot

About the company

Open jobs

5 jobs found

Marketing Lead

Vivobarefoot

Legal Counsel

Vivobarefoot

Junior Designer

Vivobarefoot

Systems Administrator

Vivobarefoot

CRM Executive

Vivobarefoot