Customer Marketing Manager overseeing global marketing initiatives and storytelling for Honeywell. Driving the execution of marketing strategies and leadership engagement to support business growth.
About the role
- Trade Marketing Professional focusing on trade marketing strategies and campaigns for Villeroy & Boch. Engaging in product placement and customer interaction initiatives to strengthen brand presence.
Responsibilities
- Develop the annual marketing calendar: plan, execute, and follow up on promotions, events, and in-house exhibitions (including evaluation and reporting)
- Create marketing packages for key initiatives; handle customer and sales inquiries (presentations, information), locally adapt materials, and support exclusive customer assortments
- Support digital activities, including customer online platforms and the concept, copy, and design of email newsletters in coordination with relevant departments
- Ensure a strong brand presence by defining effective product placements and related campaigns in alignment with the sales team
- Coordinate advertising activities (brief agencies, distribute materials to customers), align the content plan with PR colleagues, and liaise with retail associations
- Manage the marketing budget: planning, purchase order creation, and reporting
Requirements
- Experience in trade marketing and relevant formal qualifications
- Project management skills and experience coordinating cross-functional teams and external partners
- Strong communication and execution skills when collaborating with stakeholders, e.g., sales, brand marketing, and retail partners
- Creative with a commercial focus and a proactive mindset
- Fluent in German and English
Benefits
- Health insurance
- Retirement plans
- Paid time off
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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