Content Intern supporting Achievers' content marketing initiatives with focus on research and editorial operations. Gaining hands - on experience in B2B content marketing and working closely with experienced writers and marketers.
About the role
- Content Analyst creating engaging health and wellness content at Vidalink. Responsible for transforming information into valuable user experiences through various channels.
Responsibilities
- Create content that explains and highlights the advantages of the benefit, translating features into perceived value.
- Develop communications that delight users and strengthen their connection with the product.
- Actively participate in organizing and producing webinars and videos, including opening live sessions and introducing guests.
- Create in-app content focused on engagement and user guidance.
- Plan GEO strategy for site positioning and for content in search engines and AI platforms such as Google, and produce blog materials for Vidalink following SEO and GEO best practices.
- Produce targeted announcements and newsletters for different audiences.
- Develop onboarding and engagement journeys (emails and explanatory materials such as banners and brochures).
- Monitor metrics and propose continuous improvements.
- Support social media with trends and viral content.
Requirements
- Bachelor's degree in Communication, Journalism, Marketing, Advertising or a related field.
- Excellent writing skills and solid knowledge of GEO and SEO.
- Communicative profile, comfortable expressing yourself in videos, live streams and different formats.
- Delight mindset: someone who not only informs but creates content that delivers real value.
- Strong ability to turn complex topics into simple, clear and engaging content.
- Strategic outlook on content, understanding its role in user activation, engagement and retention.
Benefits
- 50% coverage for the purchase of general prescription medications and 100% coverage for medications related to women's health.
- Totalpass
- Conexa Saúde: online therapy
- Personalized meal plans
- Well-being check-up: discover your physical and mental health status
- Physical and mental wellness content
- Platform with over 3,500 video lessons across various fitness modalities
- Amil Health Plan (co-participatory)
- Amil Dental Plan
- MetLife life insurance
- Meal voucher or food allowance
- Commitment to diversity
- No dress code (wear your shorts whenever you want!)
- Bridge days for all public holidays
- Hybrid work (3x per week in the São Caetano office)
- Birthday day off
- Lots of fun (we love a party!)
Job title
Job type
Experience level
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Degree requirement
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