Hybrid Product and Brand Analyst, Mid-Level, Planning Focus

Posted 20 minutes ago

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About the role

  • Analista de Produtos e Marcas integrating marketing actions with company strategy at Vibra Energia. Responsible for analyzing data and guiding strategic decisions.

Responsibilities

  • Establish governance for the Marketing Cycle Plan, integrating actions and aligning them with the company’s strategy and results;
  • Collect and analyze data from marketing activities;
  • Identify patterns and trends;
  • Forecast future scenarios;
  • Design contingency plans in collaboration with other areas;
  • Guide the organization’s strategic decisions;
  • Monitor progress against established plans;
  • Evaluate the impact of implemented initiatives and make adjustments when necessary;
  • Design KPIs and assist with analysis, identifying deviations and developing action plans when required.

Requirements

  • Bachelor’s degree in Marketing, Business Administration, or related fields;
  • Strong analytical ability;
  • Knowledge of quality tools and data analysis techniques;
  • Excellent written and verbal communication skills;
  • Critical thinking;
  • Attention to detail and organizational skills;
  • Good interpersonal skills;
  • Proficiency in Excel and PowerPoint required; familiarity with Tableau is desirable.

Benefits

  • Health and Dental Plan – Bradesco – coverage extendable to dependents
  • PAE (Support Program) – Financial assistance offered for dependents who are children and/or stepchildren with intellectual disabilities
  • Pharmacy partnership – discounts up to 85%
  • Complementary Pension – FlexPrev Plan – contributions ranging from 1% to 11%, according to salary
  • Life Insurance – coverage for all employees from the date of hire, without employee contribution
  • Extended leave – Maternity leave (total of 180 days) and Paternity leave (total of 20 days)
  • Meal and/or Food Allowance – Caju Benefits
  • Educational Assistance – for dependents up to high school
  • TotalPass
  • Solar Subscription – opportunity to obtain a special discount on the electricity bill by joining a distributed generation plan
  • Corporate Smiles Club – discounts up to 50% on travel plans; also available for spouse and children 18+
  • Length-of-service bonus – additional salary payment (based on time with the company) paid at vacation time
  • Learning Platform – Vibra values track and curated content with more than 200 course options available on demand
  • Internal Recruitment – vacancies published nationwide, encouraging internal mobility

Job title

Product and Brand Analyst, Mid-Level, Planning Focus

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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