Principal Assistant supporting the redesign of the SharePoint portal in The Hague. Involving in administrative and coordination duties along with project management responsibilities.
About the role
- Senior Analyst in Performance and Measurement at Globo focusing on data-driven strategies and consultative support for sales and products. Involves advanced data analysis, business case creation, and performance alignment.
Responsibilities
- Act in a consultative and strategic capacity alongside Sales and Product teams, driving learning agendas, continuous improvement, and the implementation of first‑party or third‑party measurement solutions;
- Analyze data and lead advanced analytics projects, developing customized studies for clients and partners with a focus on demonstrating the effectiveness of media and content solutions;
- Create business cases and define measurement strategies for the various sales channels targeting the Mid Corp segment, supporting commercial and investment decisions;
- Support the development of sales pitches by conducting competitive analyses, market benchmarks, and recommending or commissioning external studies to inform media planning and maximize client and partner outcomes;
- Translate technical analyses and complex results into clear, actionable insights, supporting decision-making across commercial, product, and leadership teams;
- Ensure alignment between business objectives, performance indicators, and adopted measurement methodologies.
Requirements
- Bachelor's degree or higher;
- Strong experience in measurement, analytics, data intelligence, research, or related fields, preferably in media, advertising, technology, or consulting environments;
- Experience in performance analysis, campaign effectiveness evaluation, and generating business-oriented insights;
- Ability to act consultatively with frequent interaction with commercial and product teams;
- Ability to structure and defend strategic recommendations based on data;
- Excellent communication skills for presenting analyses and data storytelling;
- Experience with first‑party and market measurement solutions (e.g., brand lift studies, performance, attribution, market research);
- Experience building business cases and conducting competitive analyses;
- Knowledge of media planning, performance indicators, and effectiveness metrics;
- Previous experience working with Mid Corp clients or segmented sales channels;
- Postgraduate degree or certifications in Analytics, Data Science, Marketing, Media, or related fields.
Benefits
- 100% remote work
- Inclusive and diverse work environment
- Opportunity to co-create stories and technologies
- Involvement in new digital business models
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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