Director of Marketing leading APAC marketing strategy at Vantage Data Centers. Overseeing marketing activities and managing a team for regional success.
Responsibilities
Lead all APAC marketing as part of a global team
Develop the APAC marketing plan, create and manage budget to track ROI, execute strategy and tactics, and report on outcomes
Align regional initiatives with global marketing objectives
Manage an in-house small team plus oversee agencies to drive outcomes
Represent the region in global marketing planning and strategy sessions
Oversee all APAC marketing activities with the support of a global team and outside agencies
Contribute to a culture of high-performance, collaboration and continuous learning
Manage the creation and execution of multi-channel marketing campaigns (digital, events, content, public relations, social, etc.)
Write original marketing copy and copyedit the work of internal team members and external agencies
Support sales with identifying prospects, lead generation campaigns, presentations, etc.
Manage all regional events, including tradeshows, customer appreciation events
Collaborate with public policy team on messaging, programs and community engagement initiatives
Partner with global marketing team to support corporate website, regional announcements, etc.
Set key performance indicators (KPIs), track and report on outcomes
Requirements
Bachelor’s degree in Marketing, Public Relations, Communications, Journalism or equivalent experience required
7-10 years of progressive experience across APAC markets
Data center experience is strongly preferred but not required
Proven success developing and executing regional marketing strategies that deliver measurable business results
Strong leadership, communication and project management skills
Experience working in a matrixed global organization
Knowledge of Associated Press (AP) Style, Salesforce and HubSpot is highly desired
Travel required is expected to be 5 to 10%
Benefits
A comprehensive suite of health and welfare
Retirement
Paid leave benefits exceeding local expectations
An array of benefits, recognition, training and development
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