Global Marketing Manager overseeing viral vector marketing strategies at Cytiva. Driving market share and developing omni - channel campaigns for therapeutic workflows.
About the role
- Join UPM as a Marketing Specialist in Helsinki or Tampere, developing digital marketing strategies and enhancing customer engagement across EMEIA markets.
Responsibilities
- Plan and execute marketing activities that support profitable growth across EMEIA markets
- Develop and implement digital marketing campaigns to enhance customer engagement and brand visibility
- Create compelling and relevant content for various channels, ensuring alignment with global brand guidelines
- Collaborate with sales, markets, sustainability, and communications teams to deliver integrated marketing initiatives
- Monitor and analyze campaign performance, providing insights and recommendations for continuous improvement
- Support the development of marketing strategies and contribute to long-term planning
Requirements
- You have a degree in Marketing, Business, Communications, or a related field
- You have experience in marketing, preferably in B2B. Experience in working within international companies is an asset
- You are familiar with digital marketing tools and platforms, and understand how to leverage data for decision-making
- You are fluent in written and spoken English, other languages are an asset
- You have a self-driven, proactive, and result-oriented way of working combined with excellent communication skills
- You are proactive, organized, and able to manage multiple priorities effectively
- You are passionate about impactful marketing and eager to learn and grow.
Benefits
- A meaningful job: We have an inspiring purpose “We renew the everyday for a future beyond fossils”. Our work is impactful and transformative.
- A caring community: Our community is built on great team spirit and shared commitment. We care about each other and the well-being of our colleagues. We support the work-life balance of all our employees.
- Development opportunities: We offer you great opportunities to learn and grow throughout your career. We are an international, multi-business organization offering plenty of avenues for personal growth.
- Responsible employer: Sustainability is at the core of everything we do. We are committed to ambitious, science-based sustainability targets in all areas, from climate change mitigation to enhancing biodiversity. We foster diversity and inclusivity, offering a work environment in which everyone can be themselves.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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