Global Marketing Manager overseeing viral vector marketing strategies at Cytiva. Driving market share and developing omni - channel campaigns for therapeutic workflows.
About the role
- Junior Marketing Specialist developing and executing marketing content for a tech data platform in industrial manufacturing. Collaborate with sales and marketing teams to drive brand awareness and engagement.
Responsibilities
- Create and manage a wide range of marketing content in both French (FR) and English (EN), including: blog posts, LinkedIn posts, white papers, newsletters, website content, videos, and sales/marketing materials (presentations, one-pagers, case studies)
- Adapt content for different audiences (prospects, leads, customers, etc.)
- Collaborate with internal experts (Sales, Customer Support, Product, Leadership) to turn insights into compelling content
- Manage the editorial calendar and oversee the content production workflow
- Support the planning and execution of events: trade shows, in-house events, webinars
- Help prepare event-related materials (booth content, presentations, follow-ups)
- Work closely with the Sales team to support ABM campaigns, create sales enablement content, and align messaging with sales priorities
Requirements
- Master's degree in business or a related field
- 1–3 years of marketing experience (B2B preferred)
- Strong experience in content creation (editorial, copywriting, storytelling)
- Fluent in French and English (written and spoken)
- Comfortable working in a startup / fast-growing environment
- Strong organizational skills and attention to detail
- Ability to work cross-functionally with Sales and other teams
- Nice-to-have: Experience in B2B SaaS, technology, industrial, or other complex products
- Nice-to-have: Experience with ABM or demand generation campaigns
- Nice-to-have: Experience supporting or managing events
- Nice-to-have: Familiarity with HubSpot
- Nice-to-have: Interest in building processes and improving ways of working
Benefits
- Equity grant upon joining the company (all employees receive shares)
Job title
Job type
Experience level
Salary
Degree requirement
No Education Requirement
Location requirements
Join UPM as a Marketing Specialist in Helsinki or Tampere, developing digital marketing strategies and enhancing customer engagement across EMEIA markets.
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