SEO Manager at Grainger managing organic search strategies for increased visibility, traffic, and revenue. Leading cross - functional teams to drive effective SEO initiatives in a hybrid work environment.
About the role
- SEO Specialist supporting TRODO's global automotive parts marketplaces through analytical SEO and content creation for European markets.
Responsibilities
- Conduct competitor analysis and keyword research across European markets
- Identify and resolve SEO-related technical issues while developing and maintaining automated solutions for optimal site health and search visibility
- Assist in developing, reviewing, and updating SEO content
- Collaborate with content teams and outsourced resources
- Audit existing on-site content entities and their structure: category names, descriptions; ensure HTML structure is SEO-friendly
- Track, analyze, and report on organic traffic, rankings, and other KPIs using SEO tools and analytics
Requirements
- Capability to research markets and competitors in European languages
- Proven experience in SEO, with a focus on both technical and content-based optimization
- Familiarity with industry-standard SEO tools (e.g., Google Analytics, Google Search Console, Ahrefs, SEMrush, Screaming Frog)
- Understanding of on-page, off-page, and technical SEO practices
- Ability to audit SEO content and collaborate with content creation entities
- Advanced-level English language skills are required for working with software and developing solutions tailored for international audiences and users
- Knowledge of e-commerce SEO for product optimization and category management is an advantage
- Knowledge of car maintenance and repair terminology is an advantage
- Knowledge of English and/or German, Spanish, or French, or any other European language is required for working with software and developing solutions tailored for German, Spanish or French and other European language audiences and users
- Experience with working with large sites (hundreds of thousands or millions of pages)
Benefits
- Extended health insurance
- Flexible benefits (extra holidays or paid GYM)
- Growth & development opportunities
- Employee Purchase Program
- Mental health support program
- Fruits (and ice cream during summer), and refreshments in the office
- Family-friendly workplace
- Celebrations of employee's important life moments
- Team buildings and corporate events
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