Student working in Sales at an AI startup that rethinks the returns process in e - commerce. Involves identifying potential customers and engaging with them effectively.
About the role
- Product Marketing Specialist responsible for marketing Transoft’s aviation software. Collaborating for effective go-to-market plans and driving product awareness within the airspace planning community.
Responsibilities
- Assist with developing the product marketing strategy, including a marketing plan and content
- Collaborate closely with market experts and product specialists to craft comprehensive go-to-market plans for product launches
- Understand the target market to create personas and develop content that is specific to their needs
- Collect base material from internal stakeholders to shape product positioning and core messaging
- Utilize data, customer insights, and input from industry experts to guide decision-making and align marketing strategies with overall product strategy
- Develop impactful marketing initiatives to enhance product awareness and drive product adoption
- Contribute to the development of product assets that support the customer’s journey
- Provide sales enablement assets and support to the Sales team
- Monitor and report metrics and effectiveness on product marketing activities
- Conduct market research and gather industry trends and insights to support content creation and marketing efforts
Requirements
- Bachelor's or Diploma in Marketing, Business, or equivalent
- 3+ years of product marketing experience within a B2B environment; bonus if it’s in software, aviation or technical product marketing
- Proven experience developing go-to-market plans and executing product launches
- Experience with project management, productivity, or task management solutions such as Asana
- Experience working with marketing automation and analysis software
- Ability to juggle multiple projects with the ability to prioritize and work well in an international and matrix environment
- Fluent in English; other languages would be an asset
Benefits
- Flexible working environment that embraces both in-person and remote work
- Employee programs and benefits focused on healthcare, retirement savings, rewards and recognition
- Professional growth and development opportunities
- Community initiatives and donations
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
GTM Systems Integration Manager driving Salesforce integration and GTM tool harmonization in AI commerce leader Rezolve. Collaborating across functions to enhance operational efficiency post - acquisition.
Head of Product Marketing defining the strategic narrative across core product families at osapiens. Driving measurable business outcomes through category leadership and effective go - to - market strategies.
Director of Product Marketing at Steer Health, leading product market strategies and customer advocacy for AI healthcare solutions. Collaborating with product, sales, and customer success teams to define the market category.
Director of GTM Strategy & Operations at Zip, an AI procurement platform. Leading strategic planning and operational execution for a sales segment.
Senior Product Marketing Manager at Aerospike handling strategic marketing execution for real - time databases. Focused on refining processes and enhancing positioning in high - growth environments.
Product Marketing Manager leading go - to - market strategies and storytelling for AI - powered research platform. Collaborating closely with cross - functional teams to enhance market adoption and customer insights.
Coordenador(a) de Marketing de Produtos role enhancing product adoption and customer success for a fintech.
Product Marketer for fintech Paga, developing value propositions and leading go - to - market strategies. Working closely with technical teams and users to shape product features and marketing messages.
Lead Product Marketing Manager working at Exact Sciences developing product messaging for multi - cancer early detection. Collaborating with various teams to enhance product visibility and customer engagement.