Account Executive managing communications strategies for high-profile lifestyle clients in the agency’s LA office. Collaborating on integrated campaigns to enhance brand exposure through media relations and partnerships.
Responsibilities
Facilitate the smooth running of the day-to-day function of each account team, providing support as requested and required by teams.
Participate in brainstorms for creative ideas and publicity strategies to enhance PR campaigns, going beyond the role of the press office
Maintain regular day-to-day contact and close relationships with key press
Generate media placement in appropriate titles
Assist with preparation and on-site at events
Be a brand champion for your clients and build strong relationships with them
Analyse coverage across online, offline and blogs, and leverage added value from all PR activity
Conduct research on both brands, products and industry to support the development of client plans and new business proposals
Track and clip all media coverage and send to clients
Essential administrative support such as call agendas and recaps; monthly reports; media database updates
Requirements
2 years proven experience, full time, or internship at a mid-sized PR agency within a hospitality or lifestyle environment.
Familiarity with the organization of press reports and press clips.
Solid understanding of and ongoing interest in media relations and strategy.
Effective communicator with an eagerness to grow and learn
Ability to work in a fast-paced environment, meeting tight deadlines. Excellent prioritizing and time management.
Extremely well-organized, methodical, and efficient, with strong initiative.
Strong writing skills.
Computer skills including Outlook, Excel, PowerPoint, Google Doc, Cision
You are a team player who is hardworking and dedicated
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