Sales Director responsible for full sales lifecycle, driving revenue growth in B2B technical services. Requires strong background in cold outreach and client relationship management.
Responsibilities
Develop and execute sales strategies to achieve and exceed revenue targets
Identify new market opportunities and expand the company’s customer base
Own the full sales cycle from lead generation through to close and handover
Proactively source and qualify new leads through cold calling, cold emailing, LinkedIn outreach, and other outbound channels
Research, build, and maintain targeted prospect lists using internal tools, CRM systems, and external data sources
Design and continuously optimise outreach sequences to maximise engagement and conversion
Maintain a healthy and predictable sales pipeline through consistent outbound activity
Build strong, long-lasting relationships with prospective and existing customers
Partner with clients to deeply understand their business needs, challenges, and objectives
Position solutions clearly and persuasively to senior business and technology stakeholders
Respond to client needs in a timely, professional, and consultative manner
Work closely with marketing to align messaging, campaigns, and outbound efforts
Actively self-promote and represent the business on platforms such as LinkedIn
Create and share content that supports personal credibility and strengthens the company brand
Participate in digital networking activities to expand reach and generate new opportunities
Maintain accurate records of activities, opportunities, and forecasts in the CRM
Prepare regular sales reports, pipeline updates, and revenue forecasts
Use data and insights to continuously improve sales effectiveness
Requirements
Minimum 5 years’ experience in B2B sales, preferably selling:
Software development services
Customer support services
Project or professional services
Application management or managed services
Proven ability to drive the sales process from strategy to close
Demonstrated success in cold outreach and outbound lead generation
Strong ability to articulate value propositions and position offerings against competitors
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