Integrated Content Lead managing ONEOK's integrated, omni - channel content program. Overseeing content strategy, collaboration with teams, and execution across multiple channels from Tulsa, Houston, or Dallas.
About the role
- Social Content Manager for Teachable managing social media programming and brand storytelling. Collaborating across teams to grow social reach and engagement in a dynamic environment.
Responsibilities
- Own Teachable’s social programming strategy, ensuring a balanced mix of content across:
- Define what posts where, when, and why – with clear rationale behind cadence, formats, and platforms.
- Build and maintain a programming taxonomy and content mix model that tracks volume, frequency, and performance weekly and monthly.
- Continuously evolve the mix based on performance data, audience behavior, and business priorities.
- Proactively build social campaigns around major brand moments (launches, events, seasonal initiatives).
- Engage strategically with creators, partners, and adjacent brands—not just reactively.
- Own social measurement and reporting using Sprout Social.
- Communicate analytics into clear, forward-looking recommendations.
Requirements
- 3–5 years managing brand social media, ideally in SaaS, edtech, or the creator economy.
- Demonstrated proactivity and ownership – you don’t wait to be told what to do.
- Strong instincts for short-form video, storytelling, and audience-first content.
- Comfort balancing creativity with structure and experimentation with systems.
- Experience with Sprout Social (analytics and listening).
- Hands-on proficiency with CapCut, Canva, Figma (Adobe Suite a plus).
- Clear strategic thinking – you understand how individual posts ladder up to ecosystem-level outcomes.
Benefits
- Competitive benefits package
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