Hybrid VP, Legal Marketing Partner

Posted 2 weeks ago

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About the role

  • VP, Legal Marketing Partner serving as a liaison between Synchrony Legal and Marketing teams. Overseeing marketing compliance and collaborating on client marketing initiatives across various platforms.

Responsibilities

  • Serve as a liaison between the Synchrony Legal team and Marketing teams providing oversight and support for existing and new client marketing campaigns and processes.
  • Review marketing collateral for all products and platforms across all channels of communications, including large strategic clients led by SVP Marketing Leaders, and assess relevant processes for compliance with law/internal policies providing comprehensive feedback.
  • Ensure a balanced approach between legal risk, business strategy and customer/consumer viewpoint to deliver practical marketing solutions, escalating significant risks and issues to the appropriate level.
  • Partner with client marketing teams to ensure the applicable audience, communication channel and client objectives of a marketing campaign are considered and reflected in the associated collateral and processes.
  • Engage and collaborate with respective client attorney, all functions and subject matter experts, including compliance and risk as required to ensure potential Fair Lending, Program Agreement, Associate Training or other aspects of a client’s marketing campaign are appropriately addressed.
  • Manage challenging marketing review workload within established timelines while balancing frequent client expedited requests and other responsibilities.

Requirements

  • Bachelor’s Degree and a minimum of 6 years of financial service legal or marketing experience, OR Juris Doctorate (JD) and a minimum of 3 years of financial service legal or marketing experience
  • Knowledge and understanding of relevant federal and state laws and regulations relating to financial services marketing
  • Detail oriented understanding of business systems & processes
  • Experience identifying, assessing and elevating potential legal issues and analyzing limits and restrictions of marketing campaigns and impact on processes
  • Demonstrated ability to successfully manage multiple complex matters and projects simultaneously in a matrix environment across competing priorities and across multiple functions and platforms in a fast paced growth business
  • Exceptional communications, relationship building, influencing and collaboration skills at all levels from associates to senior managers
  • Strong judgment and ability to understand the balance between business/legal considerations
  • 2 years of relationship management experience including the ability to develop strong working relationships with cross-functional business partners
  • Ability and flexibility to travel for business as required

Benefits

  • choice and flexibility
  • work from home near one of our Hubs or come into one of our offices
  • occasional in-person engagement activities such as business or team meetings, training and culture events

Job title

VP, Legal Marketing Partner

Job type

Experience level

Lead

Salary

$110,000 - $185,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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