Principal Product Marketing Manager leading marketing strategy for Adobe Firefly’s Project Graph. Driving adoption of innovative AI - powered creative tools through market insights and collaboration.
About the role
- Product Marketing Manager in the Monetization team at Spotify. Developing go-to-market strategies and improving product adoption for audio and video ad formats.
Responsibilities
- Collect and distill ad format requirements & feedback
- Develop structured competitive analyses for new format opportunities
- Establish and complete cross-functional go-to-market launches
- Produce product adoption reports identifying blockers and growth plans
- Serve as the subject matter expert on ad formats
- Commercialize the ad formats roadmap acting as key stakeholder for sales, operations, and partnerships teams
Requirements
- 5+ years of strategic product marketing experience
- understanding of GTM plans
- relevant experience spanning ad formats and self serve ad interfaces
- BA or BS degree; MBA or quantitative graduate degree a plus but not required
- experience with advertising customers
- proficient using data/insights to inform product/GTM strategies
- process oriented with ability to manage timelines and deliverables
- empathetic to customer needs
- ability to collate feedback to make strategic business recommendations
- track record of collaborating with cross-functional stakeholders
- deep understanding of the digital advertising industry
- passion for audio and video
- ability to explain technical concepts in relatable language
Benefits
- health insurance
- six month paid parental leave
- 401(k) retirement plan
- monthly meal allowance
- 23 paid days off
- 13 paid flexible holidays
- paid sick leave
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