Manager of Marketing Communications at SmartSkin Technologies, responsible for strategic communications and brand storytelling. Overseeing external communications, media relations, and social media strategy.
Responsibilities
Develop and implement a comprehensive communications and public relations strategy aligned with the company’s business and marketing objectives
Ensure rigorous, company-wide consistency of brand identity, voice, and standards across all assets and communication channels
Partner with executive leadership and product teams to craft key messaging for announcements, partnerships, and company milestones
Advise leadership on reputation management, media engagement, and communication best practices
Oversee creation of high-quality content including thought leadership articles, blogs, case studies, white papers, presentations, and executive messaging
Collaborate closely with the marketing and creative teams to ensure alignment between PR content, digital marketing, and social media strategies
Lead messaging for product launches, campaigns, and events to maximize awareness and engagement
Build and nurture strong relationships with technology, business, and industry media outlets
Draft press releases, media kits, backgrounders, and statements for corporate announcements
Coordinate and support leadership representation at press conferences, and speaking opportunities
Monitor media coverage, share of voice and sentiment, preparing regular reports and analysis to measure PR impact and inform strategy
Manage the company’s social media strategy as it relates to PR, brand awareness, and thought leadership
Oversee responses to public inquiries and media questions across digital platforms
Partner with the digital marketing team to amplify earned media and measure content reach and engagement
Requirements
Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field
5–8 years of progressive experience in corporate communications, public relations, or brand management — ideally within the technology or innovation sector
Proven success in developing and executing media relations that drive measurable results
Strong media network and experience working with trade and technology press
Excellent writing, editing, and storytelling skills, with the ability to translate complex technical information into compelling narratives
Experience partnering with agencies, freelancers, or contractors
Solid understanding of digital communications tools, analytics, and social media management platforms
Exceptional project management, organizational, and interpersonal skills
Ability to work cross-functionally with executives, marketing, sales and technical teams in a fast-paced environment
Benefits
Competitive compensation
Company-paid health and dental benefits
Group RRSP with matching
Real opportunities to grow your career while making an impact in a collaborative, forward-thinking environment
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