Senior Conversion Analyst role responsible for converting Alteryx workflows into Azure Synapse equivalents, collaborating with teams for accurate delivery.
SC
Hybrid Conversion Optimisation Expert
Posted 2 months ago
About the role
- Conversion Optimisation Expert driving measurable improvements across conversion funnels for marketing growth. Collaborating with PPC and product teams to turn traffic into leads and customers.
Responsibilities
- Lead conversion optimisation efforts across our full product portfolio;
- Analyse user behaviour and conversion data to identify high-impact optimisation opportunities;
- Develop strategic testing roadmaps and prioritise hypotheses based on data insights and business value;
- Design, execute, and analyse A/B tests, multivariate experiments, and personalisation initiatives;
- Partner with PPC teams to optimise landing pages, ad funnels, and campaign conversion flows;
- Collaborate with product teams to improve onboarding, upgrade, and checkout experiences;
- Implement, configure, and manage conversion tracking, behaviour analytics, and testing tools;
- Build and maintain dashboards to monitor conversion performance and experiment results;
- Share insights and recommendations across teams, contributing to broader marketing and product strategy;
- Stay ahead of CRO trends, tools, and methodologies, bringing new ideas and approaches to the team.
Requirements
- 3+ years of experience in conversion rate optimisation, growth marketing, or a related analytical role;
- Deep hands-on expertise with behaviour and analytics tools (such as Google Analytics, Hotjar, Clarity, Mixpanel, or similar);
- Extensive experience with A/B testing platforms (such as VWO, Optimizely, AB Tasty, or similar);
- Strong understanding of statistical methods, experiment design, and significance testing;
- Proven ability to quickly implement and adapt tools, tracking setups, and testing frameworks as business needs change;
- Track record of delivering measurable conversion improvements for lead generation and ecommerce flows;
- Strategic thinker who can balance quick wins with longer-term optimisation initiatives;
- Excellent collaboration skills and experience working cross-functionally with PPC, product, and development teams;
- Ability to work autonomously and take ownership of CRO as a discipline;
- Fluent English.
Benefits
- Competitive salary with achievement bonus
- Premium health insurance
- Reduced working hours every Friday
- Аdditional trainings to upskill your job competencies
- Free office restaurant with our own chef team
- Free access to our in-office gym with professional instructors
- Free HIIT, Prama, Yoga, Pilates, and table tennis classes in our HQ office
- Free Multisport or CoolFit card
- Additional days off for long service and volunteering
- Anniversary and company gifts
- Knowledge-sharing at multiple meetups and mini conferences in our offices.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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