Conversion Optimisation Expert driving measurable improvements across conversion funnels for marketing growth. Collaborating with PPC and product teams to turn traffic into leads and customers.
Responsibilities
Lead conversion optimisation efforts across our full product portfolio;
Analyse user behaviour and conversion data to identify high-impact optimisation opportunities;
Develop strategic testing roadmaps and prioritise hypotheses based on data insights and business value;
Design, execute, and analyse A/B tests, multivariate experiments, and personalisation initiatives;
Partner with PPC teams to optimise landing pages, ad funnels, and campaign conversion flows;
Collaborate with product teams to improve onboarding, upgrade, and checkout experiences;
Implement, configure, and manage conversion tracking, behaviour analytics, and testing tools;
Build and maintain dashboards to monitor conversion performance and experiment results;
Share insights and recommendations across teams, contributing to broader marketing and product strategy;
Stay ahead of CRO trends, tools, and methodologies, bringing new ideas and approaches to the team.
Requirements
3+ years of experience in conversion rate optimisation, growth marketing, or a related analytical role;
Deep hands-on expertise with behaviour and analytics tools (such as Google Analytics, Hotjar, Clarity, Mixpanel, or similar);
Extensive experience with A/B testing platforms (such as VWO, Optimizely, AB Tasty, or similar);
Strong understanding of statistical methods, experiment design, and significance testing;
Proven ability to quickly implement and adapt tools, tracking setups, and testing frameworks as business needs change;
Track record of delivering measurable conversion improvements for lead generation and ecommerce flows;
Strategic thinker who can balance quick wins with longer-term optimisation initiatives;
Excellent collaboration skills and experience working cross-functionally with PPC, product, and development teams;
Ability to work autonomously and take ownership of CRO as a discipline;
Fluent English.
Benefits
Competitive salary with achievement bonus
Premium health insurance
Reduced working hours every Friday
Аdditional trainings to upskill your job competencies
Free office restaurant with our own chef team
Free access to our in-office gym with professional instructors
Free HIIT, Prama, Yoga, Pilates, and table tennis classes in our HQ office
Free Multisport or CoolFit card
Additional days off for long service and volunteering
Anniversary and company gifts
Knowledge-sharing at multiple meetups and mini conferences in our offices.
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