Senior Category Development Manager leading category insights and commercial planning for Simplot in New Zealand. Collaborating with retailers and internal teams to drive growth across multiple categories.
Responsibilities
Lead the development of category and shopper insights to inform commercial plans and growth opportunities across the NZ retail market.
Translate data from agencies such as Circana, Quantium and Dunnhumby into compelling stories for customers, supporting range reviews, strategy days and customer presentations.
Build ranging and shelf layout proposals to strengthen Simplot’s in-store presence.
Manage key agency relationships and ensure consistent delivery of NZ scan data and monthly reporting.
Deliver ad hoc category analysis and shopper insights to support marketing, sales, revenue management and commercial planning.
Support the annual budgeting, IBP cycle and longer term commercial planning process for the NZ business.
Partner closely with NZ retail teams, the Country Manager, Marketing, Finance and Australian Category Development teams.
Contribute to developing best practice ways of working across ANZ, and support the upskilling of broader teams on data tools and insights.
Act as a confident leader within the NZ team – influencing, challenging, and advocating for priorities where needed.
Requirements
Experienced in category development or data/insights roles, ideally 3–5 years within FMCG, retail, liquor or agency environments.
Strong analytical capability with confidence working across multiple data sources (e.g., Circana, Dunnhumby, Quantium).
Skilled at translating data into clear commercial recommendations and compelling customer stories.
Confident communicator with strong presentation and influencing skills, comfortable engaging senior stakeholders.
Assertive, proactive and able to push back where needed; capable of leading category thinking for the NZ market with a high level of autonomy.
Strong time management, ability to manage competing priorities across multiple categories.
Collaborative team player who builds strong partnerships across NZ and AU teams.
Tertiary qualification in Marketing, Commerce or Business preferred, though relevant experience will also be considered.
Benefits
Flexible working arrangements and a variety of engaging Health and Wellbeing programs
Diverse Leadership Development Programs and Professional Development Support
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