Integrated Content Lead managing ONEOK's integrated, omni - channel content program. Overseeing content strategy, collaboration with teams, and execution across multiple channels from Tulsa, Houston, or Dallas.
About the role
- Senior Content Manager responsible for structuring and delivering educational content at Sidekick. Ensuring customers receive timely information to facilitate confident purchasing and usage.
Responsibilities
- Envision and own how product education is delivered across PDPs, landing pages, email flows, and the app so customers get the right information at the right time
- Identify where customers feel confused, hesitant, or unsure — and fix it
- Translate your vision into wireframes and work with designers to bring them to life
- Write and refine high-impact educational copy that translates complex physio concepts into clear, human explanations
- Continuously simplify or remove content that adds friction or overwhelms users, even if it feels “important”
Requirements
- 7+ years of experience improving ecommerce conversion through CRO and UX decisions
- 7+ years of UX/UI experience with strong instincts for information architecture and user flow
- Proven ability to design or wireframe ideas yourself and work closely with designers
- Data-informed but not data-blind — you balance metrics with judgment
- Clear communicator who simplifies instead of over-explaining
- Strong design skills (Figma or similar)
- Strong copywriting instincts, especially for educational content
Benefits
- Competitive compensation + performance-based bonus
- Comprehensive health benefits
- High ownership and decision-making autonomy
- Direct collaboration with product, marketing, and leadership
- Opportunity to define how education scales across web and app
- Dedicated, collaborative, and supportive colleagues
- Fast-paced, high-impact environment during a period of rapid growth
- Hybrid role with work-from-home flexibility
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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