Onsite Senior Associate, Marketing

Posted 4 hours ago

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About the role

  • Sr. Associate leading marketing campaigns for Santander and Openbank to promote lending products. Managing comprehensive media strategy and collaborating with analytics for performance optimization.

Responsibilities

  • Leads in developing, implementing, evaluating and administrating US marketing campaigns
  • Responsible for developing and maintaining Santander and Openbank’s comprehensive paid media strategy
  • Owns strategy and implementation with partner agencies for all paid media channels
  • Manages projects related to all financial products including developing and implementing marketing plans for product launches and product updates
  • Contributes to marketing effectiveness by identifying short-term and long-range issues
  • Ensures that marketing promotions meet or exceed set objectives by collaborating with the Marketing Analytics, Brand Strategy, and Integrated Marketing teams
  • Partners with Marketing Analytics to create daily analysis of paid media and marketing campaigns

Requirements

  • Bachelor's Degree or equivalent work experience in Marketing, Public Relations, Communications, Business Administration or equivalent field - Required
  • Master's Degree in Marketing, Public Relations, Communications, Business Administration or equivalent field - Preferred
  • 9+ Years Marketing, Communications or related experience - Required
  • 3+ Years Financial Services Industry/Banking/Retail or Ecomm experience - Required
  • Demonstrated experience in Aggregator/Affiliate channels, all digital media, direct mail, acquisition marketing, and full-funnel marketing strategy
  • Strong acquisition and marketing analytics skills
  • Comfortable with new digital technology, social media, and reporting
  • Ability to motivate or influence inside or outside senior level personnel
  • Strong project management and critical thinking skills, outstanding organizational skills and the ability to handle multiple projects simultaneously while meeting deadlines
  • Ability to communicate results to management and in a fast-paced environment; including counterparts across global organization
  • Ability to work individually on a project or in a team environment; ability to listen, evaluate different viewpoints and influence others

Benefits

  • Competitive salary
  • Fair and competitive rewards package
  • Designed to support you, your family, and your well-being

Job title

Senior Associate, Marketing

Job type

Experience level

Senior

Salary

$90,000 - $150,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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