Senior Account Manager managing relationships and driving growth for cattle-focused animal health clients. Developing strategic initiatives and overseeing integrated marketing campaigns in agricultural sector.
Responsibilities
Act as the primary strategic point of contact for cattle-focused animal health clients
Develop a deep understanding of the client’s business, market challenges (e.g., BRD trends, parasite control, sustainability), and competitive landscape
Build long-term partnerships based on trust, transparency, and consistent value delivery
Demonstrated success playing a client-facing, strategic role responsible for leading integrated campaigns across earned, owned and paid channels on behalf of our clients
Provide strategic counsel, manage complex stakeholder relationships, anticipate needs and offer recommendations that elevate thinking
Identify untapped opportunities within your existing portfolio to expand our service offerings
Proactively propose strategic initiatives that align with the client’s long-term business goals
Turn successful campaigns into case studies that drive further investment and brand expansion
Work collaboratively with the AdFarm team, across disciplines, to manage the development of integrated communications plans to be laid out no matter how big or small the project/campaign
Act as the day‑to‑day client contact, ensuring seamless communication between clients and internal teams
Manage large-scale project budgets with precision, ensuring profitability for the agency and ROI for the client
Negotiate and manage third-party vendor contracts related to cattle industry events, research, or production
Foster a positive, solution-oriented and collaborative culture
Continuously stay on top of industry news, issues, technologies and opportunities
Participate in industry events, as needed
Manage budgets, forecasting, billing, scopes, and financial tracking alongside project management teams
Requirements
5+ years in account management within a marketing agency, specifically handling Animal Health (Cattle/Bovine experience is highly preferred)
Familiarity with the beef and dairy value chains, including producer pain points and regulatory environments
Exceptional presentation skills and the ability to translate complex technical data into compelling marketing narratives
Proven ability to lead and collaborate with a multidisciplinary team
Excellent attention to detail, organization and project management
Strong written and verbal communication skills
Demonstrated ability to manage budgets
Ability to manage multiple clients and programs simultaneously
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