Paid Search Manager responsible for acquisition and revenue growth through paid search strategy. Collaborating with analytics and marketing teams to optimize campaigns for Rev's Legal AI platform.
Responsibilities
Own end-to-end paid search strategy across Google Ads and Bing
Conduct ongoing keyword research, expansion, and optimization across Rev’s product lines
Develop and test compelling ad copy and collaborate on landing page strategy to drive conversion
Actively manage bids, budgets, targeting, and structure to maximize efficiency and ROI
Monitor campaign performance daily and continuously optimize toward CPA, CAC, and ROAS goals
Design and execute A/B tests across ads, landing pages, and funnel experiences
Partner closely with Analytics to define attribution models and reporting frameworks
Requirements
3–5 years of hands-on paid search experience, ideally in B2B, SaaS, or high-consideration products
Deep expertise in Google Ads and Bing Ads
Strong analytical skills and comfort working with performance data to drive decisions
Experience with analytic platforms and tools including Looker, Google Analytics, and A/B testing tools
Exceptional attention to detail, organization, and ability to manage multiple priorities
Clear communicator who collaborates well across marketing, analytics, and product teams
Benefits
Hybrid work expectations of being onsite 2-3 days per week
Clear ownership of paid search strategy with a seven-figure budget
Collaboration with analytics to define insights and strategies
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