Intern supporting e - learning video production for global clients at Dräger. Collaborating on video shoots and post - production tasks in a dynamic environment.
About the role
- Digital Content Marketing Manager driving global digital content strategies for measurable lead growth and enhanced brand visibility across key B2B audiences.
Responsibilities
- Lead a team of content marketing specialists, fostering a collaborative environment, setting clear objectives, and aligning projects with the Company’s strategic goals
- Manage and enhance the content strategy across all owned digital channels, including the website, social media accounts, and YouTube channels
- Own and implement a performance-led social media strategy across LinkedIn, Facebook, Instagram, YouTube, X, and emerging platforms
- Drive employee advocacy and brand amplification through organic and paid social programmes
- Develop and execute robust content strategies that enhance engagement, conversion rates, and overall brand visibility
- Collaborate with UX and web development teams to ensure content meets technical and accessibility standards
- Manage the creation of diverse content forms such as blog posts, social media content, videos, and infographics
- Ensure all content is optimised for search engines and effectively distributed across appropriate channels to maximise reach and engagement
- Lead highly targeted, data-driven B2B campaigns across paid, social, and third-party channels
- Manage end-to-end campaign execution, CRO experiments, retargeting, and audience segmentation
- Support marketing strategies by implementing targeted lead-nurturing campaigns and optimising conversion paths
- Monitor, analyse, and report on content performance and SEO effectiveness
- Work closely with internal teams, partner markets, and regional leads to ensure content alignment and adoption of best practices
- Manage the content budget, allocating resources for content production, tools, and paid activity effectively
- Lead Managed Services and digital‑transformation projects end‑to‑end.
Requirements
- Bachelor’s degree in Marketing, Communications, or related field.
- 5+ years’ experience in digital content roles, ideally within a B2B services environment.
- Proven track record in B2B digital content marketing, SEO, and social media strategy
- Experience delivering measurable results in lead generation, audience engagement, and conversion metrics
- Knowledge of content production across multiple formats, including video, web, and social
- Practical experience managing paid social campaigns on LinkedIn, Meta, and YouTube
- Experience leading a team, with strong skills in team development and performance management
- Strong stakeholder management and ability to influence cross-functional teams
- Strong analytical skills to evaluate content performance and CRO experiment outcomes to optimise strategies
- Proficient with digital marketing tools and platforms such as Conductor, Sprinklr, GA4, FullStory, Optimizely, etc.
- Familiarity with image/ video tools like Canva, Adobe Creative Suite, etc.
Benefits
- Competitive salary and bonus scheme
- Hybrid working
- Rentokil Initial Reward Scheme
- 23 days holiday, plus 8 bank holidays
- Employee Assistance Programme
- Death in service benefit
- Healthcare
- Free parking
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Taskforce's social media expert managing meme team and content strategy in New York City. Creating engaging content and leading cross - functional collaboration with marketing and design teams.
Social media expert managing Taskforce's meme team and associated accounts in New York City. Collaborating cross - functionally to create engaging content and strategies across various platforms.
Create various digital content for clients as part of a collaborative team at Pmweb. Seeking proactive individuals eager to learn and contribute creatively.
Senior Content Editing Associate supporting Medical Education & Medical Practice teams. Collaborate on cross - functional projects and manage documentation to ensure effective medical content development.
UX Content Designer SR for Despegar, focusing on user communication strategies and journey optimization. Collaborating with a passionate team to enhance travel experiences through technology.
Content Engineer at iPullRank optimizing content strategies and search performance using SEO and AI technologies. Leading internal initiatives and mentoring junior team members in a hybrid environment.
Marketing Manager focusing on video content creation for B2B clients at hmmh, an agency for Connected Commerce. Responsibilities include video production, social media support, and event coverage.
Tour Content Administrator responsible for supplier rate loading and invoicing processes in a growing KPO. Requires attention to detail and effective communication skills in managing clients and suppliers.
Analista de Conteúdo responsible for content strategies in a creative agency. Collaborating with teams to create brand narratives and execute marketing plans.