Coordenador(a) de Social Media liderando estratégia digital da marca para fortalecer presença online. Envolvendo equipe e garantindo comunicação criativa e consistente sob licença-maternidade.
Responsibilities
Lead the brand’s social media strategy
Strengthen the brand’s digital presence
Ensure consistent and creative communication
Plan, coordinate, and execute the brand’s social media strategy
Lead and develop the social media team
Define topics, editorial calendars, and creative directions for channels
Analyze metrics, KPIs, and social media performance
Coordinate influencer agency campaigns
Monitor market trends and platform updates
Requirements
Degree in Communication, Marketing, Advertising, or related fields
Previous experience in social media, with coordination or leadership responsibilities
Experience in fashion or home decor
Deep knowledge of key platforms (Instagram, TikTok, Facebook, X, Pinterest, LinkedIn, among others)
Strong strategic vision combined with execution skills
Experience with data analysis, metrics, and social media tools
Excellent communication, organization, and ability to manage multiple projects
Plus: Experience with retail, fashion, or lifestyle brands
Experience with integrated campaigns and digital influencers
Knowledge of social listening and monitoring tools
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