Brand Manager responsible for driving growth of assigned brand or group of brands in Turkey. Leading execution of brand marketing strategies in alignment with country commercial strategy.
About the role
- Senior Brand Manager developing marketing strategies for Reckitt's health and nutrition brands. Leading campaigns and team development to enhance brand performance in alignment with global directives.
Responsibilities
- Develop and execute annual marketing plan activities and define local long-term strategy direction in alignment with Global team
- Ensure best-in-class brand activation and execution across all channels, partnering cross-functionally with Sales, Trade Marketing, Finance, Supply, Media, Medical Affairs and Regulatory teams.
- Monitor market & brand performance and own P&L accountability, delivering monthly business reviews to drive MS, net revenue, margin and profit targets.
- Lead, manage and develop the team, ensuring strong capabilities, engagement and execution excellence
Requirements
- Bachelor’s or Master’s degree in BA field or relevant
- Minimum 5 years of experience in Marketing in the FMCG or Pharma sector
- Knowledge of the Market Research databases (i.e. Nielsen and IQVIA) is requested
- Solid knowledge of the English language is requested
- Good presentation, communication, and analytical skills
- Problem-solving and decision-making skills, with an ability to think outside the box
Benefits
- Parental benefits
- Employee Assistance Program to promote mental health
- Life insurance for all employees globally
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Praktikum im Brand Marketing bei Reckitt zum Mitwirken im Selfcare Markenportfolio. Sammeln von Erfahrungen durch eigenständige Aufgaben und Unterstützung in Marketingaktivitäten.
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