Analyst crafting marketing strategies between branding and client acquisition. Work for a payment institution to thrive in growth and innovations.
About the role
- Senior Manager Integrated Marketing at QVC & HSN responsible for multi-channel campaigns. Collaborating with internal partners and ensuring brand consistency in marketing efforts.
Responsibilities
- Supports QVC & HSN and is responsible for leading strategy, planning and execution of multi-channel brand marketing campaigns for QVC US and HSN across multiple channels
- Establish relationships across the organization including Programming, Merchandising, Digital, Social Selling, Streaming and Brand Marketing
- Close collaboration with Merchandising and Product Teams ensures that integrated campaigns are in sync with product launches, seasonal campaigns, and promotional activities
- Works collaboratively with key business stakeholders to plan out key campaigns focused on both driving brand awareness and commerce-based events
- Ensures all campaigns and marketing activities align with the overall brand strategy, providing creative direction and feedback
- Interacts with senior level people internally and externally, requiring strong understanding of customer insights, marketing strategy, and business strategies
Requirements
- Bachelors degree in Business, Marketing, or equivalent field
- 10+ years of Marketing, eCommerce or Retail experience
- Ability to collaborate with internal stakeholders and external agencies/partners, including day-to-day management of campaign milestones and agency deliverables
- Experience owning creative input, development, and execution from concept to completion
Benefits
- competitive compensation
- paid time off
- employee assistance program
- parental leave
- paid volunteer hours
- amazing company discounts
- health care benefits starting on day 1
- 401(k)
- tuition reimbursement benefits
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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