eCommerce Strategy Manager driving strategic initiatives to optimize digital sales and market expansion at Wolters Kluwer. Engaging with internal leaders and providing data - backed insights.
About the role
- Commercial Digital Strategy Manager aligning technology and business capabilities for LATAM. Leading digital transformation initiatives in conjunction with Commercial functions and DTO.
Responsibilities
- Define and maintain commercial capability roadmap for LATAM in collaboration with DTO and business stakeholders
- Translate business needs into clear requirements and user stories for DTO/tech teams
- Co-create and validate project requests/enhancements with business and DTO
- Drive delivery oversight and governance during implementation
- Ensure adoption and change management across countries
- Measure and report commercial impact of digital initiatives
- Stakeholder engagement and alignment across regional and country teams
- Vendor and partner management for commercial solutions
- Data-driven insight enablement for commercial decision-making
- Ensure compliance, security and architecture alignment with enterprise standards.
- Team development and capability growth: recruit, mentor and develop Digital Strategy resources across LATAM; define learning paths, succession plans and career progression aligned to DTO and business needs
Requirements
- Bachelor’s degree in Computer Science, Engineering, or a related field (or equivalent practical experience).
- 10+ years in digital/business transformation roles
- 5+ years focused on commercial functions (sales, marketing, aftersales).
- Experience working in multinational organizations , ideally in Automotive or related industries.
- Proven track record delivering digital initiatives across multiple countries/regions.
- Hands-on experience with agile delivery and working closely with DTO or central digital teams.
- Strong stakeholder management with executives, country leaders and cross-functional teams.
- Experience translating business needs into technical requirements and user stories.
- Demonstrated ability to define business capability roadmaps and prioritize based on ROI and strategic fit.
- Experience with change management and driving user adoption of digital tools.
- Familiarity with managing vendors, SaaS implementations and integration projects.
- Proven use of data to define KPIs and measure commercial impact.
- Budgeting and business case development experience.
- Fluent in English / Advanced Specific Knowledge: Deep understanding of commercial processes: sales operations, CRM, DMS (Dealer Management System), order to delivery, service operations.
- Knowledge of digital marketing and customer engagement platforms.
- Familiarity with CRM platforms (e.g., Salesforce, Microsoft Dynamics) and their commercial use cases.
- Experience with analytics platforms and BI tools (e.g., Power BI, Tableau, Google Analytics).
- Understanding of integration patterns, APIs and middleware concepts.
- Awareness of cloud-based SaaS architectures and security/compliance basics.
- Knowledge of mobile apps and field-sales enablement tools.
- Understanding of data governance, master data for customers/dealers and GDPR/PDPA-like considerations.
- Experience with commerce platforms and dealer/partner portals.
- Familiarity with agile frameworks (Scrum/Kanban) and product management practices.
- Knowledge of ROI modeling and benefit realization methodologies.
- Understanding of LATAM market nuances: country variations, regulatory and commercial practices.
Benefits
- Year-end bonus: 33 days
- Savings fund: 13% (up to the legal limit)
- Grocery vouchers: 13% (up to the legal limit)
- Meal vouchers: Equivalent to 20 UMAs per month
- Vacation: According to the law
- Vacation bonus: 100%
- Major Medical Expenses Insurance: Coverage up to 700 times the General Minimum Wage (SMGM)
- Life Insurance: Equivalent to 48 months of base salary for natural death and 96 months for accidental death
- Annual bonus: 20% of annual salary
- Pension plan: Available after 1 year of service
- 20% commercial bonus
- Corporate car with a budget of $597,148.42 MXN
- Gas vouchers: $4,800 MXN per month
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