Customer Marketing Manager driving customer advocacy and reference programs for PROS Travel. Collaborating with Sales and Customer Success to develop compelling narratives that reinforce PROS’ market position.
Responsibilities
Own and operate the customer reference and advocacy program for PROS Travel.
Identify, recruit, and nurture customer advocates across Tier 1, 2, and 3 airline accounts.
Activate customer advocates across speaking engagements, industry events, awards programs, and peer-to-peer reference conversations in support of Sales and Customer Success.
Partner with Customer Success to surface measurable outcomes and convert them into compelling narratives.
Own the monthly customer newsletter and broader communications programs including webinars.
Support CAB and EAB program activities, assisting with logistics, content preparation, and follow-through.
Track and measure the impact of customer marketing programs, reporting on advocacy participation.
Requirements
3+ years of experience in customer marketing, customer success, or a closely related B2B marketing function.
Proven experience building and managing customer reference and advocacy programs in enterprise environments.
Strong storytelling and writing capability, with experience developing case studies, testimonials, and customer-facing content.
Experience supporting ABM or named-account marketing programs with customer proof and reference assets.
Experience engaging customers in a professional capacity, with the ability to build relationships and identify advocacy opportunities.
Familiarity with Salesforce, CRM reporting, and marketing automation platforms.
Experience with monday.com or similar project management tools is a plus.
Strong cross-functional collaboration skills, with the ability to work across Sales, Customer Success, Product Marketing, and PR.
Airline or travel technology industry experience preferred.
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