Copywriter responsible for website, email, campaign copy writing for growth at Pocketpills, a healthcare platform. Focusing on conversions and engagement across various channels.
Responsibilities
Own all website copy across DooÜ and Pocketpills
Improve clarity, trust, and conversion at every step
Write all email and SMS copy across onboarding, nurture, reactivation, and retention flows
Lead copy for large campaigns and launches
Own SEO-driven copy including blogs, landing pages, pillar pages, and supporting content
Write PR copy including press releases, founder quotes, media pitches, and announcements
Requirements
4+ years experience as a copywriter across web, email, and campaigns
Strong conversion-focused mindset
Comfortable writing long-form (blogs, pages) and short-form (emails, headlines, CTAs)
Familiar with SEO fundamentals and writing for search intent
Able to work fast, iterate often, and take feedback from data
Experience in DTC, health, fintech, or subscription businesses is a strong plus.
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