Associate Marketing Lead at PNC developing and executing marketing strategies for high net worth clients. Leading program implementation while ensuring alignment with marketing best practices.
Responsibilities
Independently implements and manages a broader set of defined market programs/initiatives.
Leverages a strong comprehension of marketing strategies.
Contributes to thought leadership and builds consensus across the partnership resulting in increased rigor around program/initiative execution.
Develops and executes complex marketing programs/initiatives and activities that may include advertising, sales content, and internal communications.
Proactively collects and synthesizes data in order to identify trends.
Ensures all operating activities are delivered within the established budget framework.
Implements and oversees activities including coordination with legal, compliance, finance, risk, and other key partners.
Partners with agencies, third parties, and internal business partners to coordinate development and execution of programs/initiatives.
Requirements
3+ years of relevant / direct industry experience
Bachelor's degree
Skills in Advertising, Competitive Advantages, Content Marketing, Customer Solutions, Digital Marketing, Marketing Programs, Marketing Strategies, Negotiation, Results-Oriented
Competencies in Business Acumen, Business Data Analysis, Collaborating, Decision Making and Critical Thinking, Effective Communications, Effectiveness Measurement, Marketing Function, Marketing Systems, Matrix Management
Benefits
medical/prescription drug coverage (with a Health Savings Account feature)
dental and vision options
employee and spouse/child life insurance
short and long-term disability protection
401(k) with PNC match
pension and stock purchase plans
dependent care reimbursement account
back-up child/elder care
adoption, surrogacy, and doula reimbursement
educational assistance, including select programs fully paid
a robust wellness program with financial incentives
maternity and/or parental leave
up to 11 paid holidays each year
9 occasional absence days each year, unless otherwise required by law
between 15 to 25 vacation days each year, depending on career level; and years of service
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