Senior Manager driving strategies for consumer experience and engagement in retail channels at Coach. Leading marketing and event initiatives to strengthen brand loyalty and community interaction.
About the role
- Marketing and Communication Intern at BASF France focusing on digital strategy and online presence enhancement. Engaging with distributors and supporting various marketing operations.
Responsibilities
- You will play a key role in implementing marketing and web‑marketing operations.
- You will be at the heart of our digital strategy, helping to grow the company’s online presence while strengthening relationships with our distributor clients.
- Create and implement annual and monthly communication plans for our tools and services;
- Contribute to the development of creative briefs and the production of communication materials in close collaboration with internal teams and external providers;
- Newsletter: design email templates in our Marketing Cloud tool and take part in content writing and identifying improvements for the setup;
- Manage and moderate social media channels;
- Monitor, analyze and produce monthly reports on page statistics and performance indicators;
- Organize and coordinate our events with the xarvio teams and external service providers.
Requirements
- You are pursuing a Bac+4 / Bac+5 (equivalent to master’s level) degree in Communications and have prior relevant experience (internship or work‑study);
- Strong writing skills and an excellent command of the French language (written and spoken);
- Recognized for your versatility, creativity and ability to work in a team;
- Proactive and able to propose ideas, with a strong interest in new technologies and social media (Meta, LinkedIn and YouTube);
- Proficient with basic office tools (Word, Excel, PowerPoint) and key graphic and video editing software (Adobe Creative Suite or equivalent);
- Conversational English sufficient for oral communication;
- Knowledge of or first experience in the agricultural sector is a plus.
Benefits
- Personalized guidance to support the development of your professional skills;
- An environment that promotes innovation, idea‑sharing and well‑being;
- Opportunities to grow your potential within an international group.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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