Manager of Product Marketing leading Financial Services products at PayPal. Driving product vision, strategy, and go-to-market plans for customer engagement and revenue growth.
Responsibilities
Lead cross-functional teams with design, engineering, and marketing counterparts to deliver product initiatives
Own and manage product roadmaps, prioritization, and discussions with stakeholders
Identify and quantify new opportunities based on market trends, customer needs, and research
Develop go-to-market strategies, including positioning, messaging, and value propositions for key products
Collaborate with teams to ensure consistent messaging and alignment across customer touchpoints
Coordinate product launches and marketing plans with Product, Sales, and Marketing teams
Advocate for customer needs and insights to guide product development and marketing strategies
Monitor competitors and industry trends to refine positioning and messaging
Measure the success of go-to-market initiatives and their impact on product adoption and revenue
Requirements
5+ years relevant experience and a Bachelor’s degree OR Any equivalent combination of education and experience.
Strong Program Management skills, highly organized
You have 8-10 years of product marketing experience, with at least 5 years in a leadership role, ideally within tech, fintech, or consumer digital products.
Proven track record of successfully launching and growing digital products in a highly competitive market.
Strong analytical skills with a deep understanding of market research, data analysis, and customer insights.
Exceptional communication and storytelling skills, with the ability to translate complex product features into clear, compelling messaging.
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