Associate Director, Content Approval role ensuring compliance and quality for global vaccine promotional content. Collaborating with various business functions at GSK to maintain high standards.
About the role
- Director of Customer & Content Strategy focusing on oncology for Novartis. Leading marketing experiences and customer strategies for priority brands in breast cancer.
Responsibilities
- Drive holistic Customer & Content strategy to create differentiated content and experiences driven from a deep understanding of external customer insights
- Partner with brand teams, key markets, and multiple international functions to co-create cohesive Customer Strategies, campaigns, content, and congress experiences
- Embed advanced marketing techniques, behavioral science principles, and innovation in content co-creation
- Serve as a single point of contact between CE&C and the Therapeutic Area brand teams
- Foster a performance-driven culture, constantly striving to improve and innovate Customer Experience with an insight-led and data-driven approach
Requirements
- Minimum of 10 years of experience in the pharma/biotech or related industry
- 4-5 years of brand-specific (breast cancer) commercial leadership experience as part of an in-country or above-country commercial brand team
- Launch experience is strongly preferred
- Specialized expertise in one or more critical pillars of effective customer experience strategy, such as creative storytelling, content personalization, segmentation, and channel optimization
- Proven track record of successfully managing marketing/promotional agency teams and resources to produce high-quality content in a cost-effective manner.
Benefits
- Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: Novartis Life Handbook
- Commitment to Diversity & Inclusion: Novartis is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
- Accessibility and accommodation: Novartis is committed to working with and providing reasonable accommodation to all individuals.
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