Hybrid Performance Marketer

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About the role

  • Performance Marketer leading digital lead generation initiatives for Optiom. Driving qualified leads and optimizing paid media campaigns in the dealer and broker sales funnel.

Responsibilities

  • Lead digital lead generation initiatives
  • Design, execute, and optimize paid media campaigns
  • Drive qualified leads into the dealer and broker sales funnel
  • Report on results of campaigns

Requirements

  • 3–6 years of hands-on performance marketing experience
  • Demonstrated expertise in Google Ads (Search, Display, YouTube) and Meta Ads Manager
  • Proficiency in web analytics platforms (Google Analytics 4, Looker Studio)
  • Strong analytical skills
  • Experience designing and deploying digital banner ad campaigns
  • Solid understanding of landing page optimization and lead funnel architecture
  • Proven ability to manage multiple concurrent campaigns

Benefits

  • Flexible work arrangements
  • Professional development

Job title

Performance Marketer

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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