Hybrid Performance Marketing Specialist

Posted 15 hours ago

Apply now

About the role

  • Performance Marketing Specialist focused on driving digital marketing growth through campaigns and optimizations. Collaborating with a dynamic team in a hybrid workplace to enhance brand visibility and acquisition.

Responsibilities

  • Plan, execute, and optimise paid advertising campaigns across Google Ads, Facebook Ads, and Instagram Ads
  • Analyse campaign performance data using Google Analytics and other tools to identify trends and opportunities
  • Conduct A/B testing to improve ad creatives, landing pages, and audience targeting
  • Manage campaign budgets and allocate resources to maximise ROI
  • Develop and implement SEO strategies to complement paid efforts
  • Create detailed performance reports with actionable insights for stakeholders
  • Collaborate with the content and design teams to produce high-converting ad creatives
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices

Requirements

  • Bachelor's degree in Marketing, Business, or a related field
  • 2+ years of proven experience in performance marketing or a similar role
  • Strong analytical skills with a knack for numbers and data interpretation
  • Proficiency in digital advertising platforms (Google Ads, Facebook Ads, Instagram Ads)
  • Hands-on experience with analytical tools such as Google Analytics
  • Experience with A/B testing and campaign optimization techniques
  • Strong budget management and ROI analysis skills
  • Excellent verbal and written communication skills
  • Knowledge of SEO principles and performance marketing best practices

Job title

Performance Marketing Specialist

Job type

Experience level

JuniorMid level

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

Report this job

See something inaccurate? Let us know and we'll update the listing.

Report job