About the role

Senior Manager responsible for developing content strategies and leading social teams at NoGood. Collaborating with clients and delivering exceptional creative solutions.

Responsibilities

Lead major accounts where you're the primary social strategist and creative brain
Develop content strategies based on real research and platform insights
Concept campaigns that balance creative ambition with business goals
Build content calendars that feel cohesive, not random
Present strategies to CMOs and marketing leaders who expect sharp thinking
Spot opportunities to expand accounts and pitch new ideas
Manage talented social managers and creators who want to learn from someone in the arena
Give feedback that actually makes work better
Hire people who raise the bar, not just fill seats
Develop junior talent into senior contributors
Build a culture where creative excellence matters and mediocrity doesn't fly
Show your team how you think by doing the work alongside them
Push the quality of everything the team ships
Stay ahead of platform changes and cultural shifts
Build systems that scale without killing creativity
Integrate AI thoughtfully (amplify talent, never replace taste)
Build client relationships based on trust and strategic value
Collaborate with smart people across paid, SEO, design, and product

7+ years in social, content, or creative agencies
You have thoughts about where organic social is headed
You've built or scaled a team before
Agency background preferred, not required
You can write social copy that’s on brand but social-first
You understand why some content works and most doesn't
You know the difference between platform best practices and just doing what everyone else does
You stay current and obsess over where social is headed next
You have taste — you can tell good from great and you care about the difference
You're platform-fluent across TikTok, Instagram, LinkedIn, YouTube, X
You know what's happening on the internet before it hits the marketing blogs
You understand memes, subcultures, and how brands can participate without being cringe
You spot trends early and know which ones matter
You have instincts for what will resonate with a brand’s audience
People want to learn from you because they've seen your work
You give feedback that's direct and helpful, not vague or discouraging
You develop talent by showing them how you think
You hold high standards and empower your team to strive towards them, too
You can tell when something sounds AI-generated and you fix it