Hybrid Analyst, Intelligence & Strategy

at Nestle

• Job title: Analyst, Intelligence & Strategy
• Job type: Contract
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, North York, Canada

About the role

• Intelligence & Strategy Analyst supporting marketing insights and strategies at Nestlé Canada. Working closely with Marketing and Sales teams to drive business performance through consumer and shopper understanding.

Responsibilities

• Proactively working with Marketing and Sales to identify the biggest issues and questions on the business.
• Use strong consumer & market understanding to identify business performance factors, and work on category and brand strategies.
• Develop a deep understanding of consumers, shoppers, and marketplace factors to understand what drives consumer demand and leverage that knowledge to improve business performance.
• Leverage measurement tools to track key metrics and assess in-market effectiveness, brand equity, and return on marketing investment.
• Uncover consumer & shopper insights to support the Marketing and category teams in creating engaging brand experiences, strong in-market activations, and winning innovations that are rooted in consumer and shopper understanding.
• Contribute to the development of annual category and brand plans, ensuring the consumer and shopper are at the core of the strategic plan.

Requirements

• Recently completed an undergraduate program with a focus on Business Management, Marketing or a similar program.
• Involved in extracurricular activities that demonstrate leadership and initiative.
• Detail-oriented and results-driven, with strong analytical skills.
• Skilled in building relationships with diverse internal partners and collaborating on multiple projects.
• Exceptional verbal communication skills with strong interpersonal abilities.
• Passionate about uncovering consumer & shopper insights, with a can-do attitude and willingness to challenge the status quo.

Benefits

• Flexible and hybrid work arrangements
• Excellent training and development programs as well as opportunities to grow within the company
• Up to 50% off – Nespresso Coffee Machine, Capsules and accessories
• Access to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites)
• Additional discounts on a variety of products and services offered by our preferred vendors and partnerships