Manager II, Business Analytics overseeing the operation and development of Adobe Analytics and Launch. Leading teams and consultants to integrate data lakes and strategic analysis for growth opportunities.
Responsibilities
Manage operation and development of Adobe Analytics and Adobe Launch (TMS).
Lead internal team and outside consultants to support extensive internal user base and integration with internal data lake(s).
Conduct analyses and gather, organize and review data to identify internal and external strategic issues and opportunities affecting growth and profitability of the organization.
Contribute to the development of functional strategy by recommending best practices and process improvements.
Develop specialized skill set and proficiency with procedures and analysis techniques.
Requirements
College/university degree and 7+ years work experience; 3+ years of management experience
Expertise in managing analytics programs and projects, ensuring delivery aligns with business priorities and timelines (Adobe Experience Platform / Adobe Experience Cloud / Adobe Analytics / Adobe Launch)
Strong understanding of media operations, including supporting agency media workflows
Expertise in data export processes, such as Data Warehouse, Datafeeds, Conversion API, and event forwarding
Experience integrating and analyzing consent management solutions, including OneTrust
Ability to guide team members in employing the appropriate analytical techniques to solve complex business problems
Experience in establishing quality control mechanisms to ensure accuracy and reliability of analytical outputs
Ability to develop metrics and key performance indicators (KPIs) that measure the success and impact of analytics initiatives
Strong ability to manage multiple teams, ensuring alignment and cohesion in achieving objectives
Expertise in managing projects from conception to execution, ensuring adherence to timelines and budgets
Ability to analyze diverse data and identify trends to inform decision-making and strategic planning
Excellent communication skills, able to convey complex ideas and strategies to various audiences
Flexibility to adapt strategies and processes in response to evolving business conditions or challenges
Commitment to fostering team growth through training, feedback, and recognizing achievements
Demonstrate exceptional communication skills, collaborating effectively with senior leadership, development teams, and multiple business units.
**Desired Qualifications**
Master’s Degree in related field or equivalent combination of training, education and experience
Proven track record in migrating from Adobe Experience Cloud to Adobe Experience Platform (preferred)
Proficiency with tagging and monitoring tools, such as ObservePoint
Documentation and project management of initiatives (Azure Dev Ops, Asana)
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