Hybrid Brand Manager

Posted 44 minutes ago

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About the role

  • Brand Manager responsible for consolidating Blip as a global reference in conversational AI. Focusing on brand strategy and leading multidisciplinary teams to enhance brand perception.

Responsibilities

  • Develop and lead the global brand strategy, positioning Blip as a leading global reference in Conversational AI.
  • Ensure consistency and coherence of the brand identity, tone of voice, and brand narrative across all touchpoints.
  • Translate Blip’s purpose, values, and positioning into high-impact campaigns, narratives, and activations.
  • Oversee the use and evolution of brand guidelines and communication assets.
  • Plan, lead, and execute institutional and brand campaigns (awareness, reputation, thought leadership), integrating PR, social, content, and media.
  • Collaborate with Growth, Product, Internal Communications, and Culture teams to connect global and local campaigns, strengthening narrative consistency.
  • Measure campaign results based on KPIs for awareness, engagement, and brand perception.
  • Ensure each campaign reflects Blip’s leadership in Conversational AI and its commitment to responsible innovation.
  • Manage and develop a multidisciplinary branding, PR, and content team, fostering collaboration, creative excellence, and strategic alignment.
  • Establish and monitor brand metrics (brand tracking, reputation, awareness, and engagement).
  • Ensure brand governance, strengthening internal processes and policies for applying the identity and institutional narrative.
  • Act as an internal brand ambassador, connecting teams across the company around Blip’s purpose and positioning.

Requirements

  • Solid experience in Branding.
  • Proven track record in B2B brand positioning and building, especially within technology, innovation, or SaaS companies.
  • Strong background in brand campaigns.
  • Experience managing teams and multidisciplinary partners (agencies, consultancies, content producers).
  • Fluent English (experience managing international communications is a plus). Spanish is desirable.

Benefits

  • Flexible Hours: More autonomy to organize your schedule with balance and responsibility.
  • Flexible Work Arrangements: Remote, hybrid, or on-site depending on role needs.
  • No Dress Code: Freedom to be yourself without formalities.
  • Home Office Allowance & Blip Setup: Financial support to set up (or upgrade) your remote workspace.
  • Birthday Day Off: One day off during your birthday month to celebrate as you wish.
  • Blip Recharge: Five paid days off per year for roles without timekeeping, designed to help balance workload.
  • Meal or Food Allowance: R$ 1,144.00 per month, no deductions, credited including during vacations and leaves.
  • Transportation Voucher: Available as needed for commuting.
  • Wellhub (Gympass): Access to gyms, wellness apps, and fitness activities, also available for dependents.
  • SESC Partnership: Access to culture, leisure, sports, hotels, holiday camps, and more.
  • Health Insurance (SulAmérica): National coverage, private room for you and your dependents, with only copayment deductions.
  • Dental Plan: National coverage for you and your dependents, with three plan options and the full cost of the chosen plan covered.
  • Conexa Saúde: Online psychological care platform.
  • Life Insurance: Coverage equivalent to 24 times your monthly salary.
  • Extended Maternity Leave: 180 days to welcome the new phase with peace of mind.
  • Extended Paternity Leave: 30 days to be present and strengthen bonds.
  • Childcare Allowance: Reimbursement of R$ 676.81 for children up to 2 years old and R$ 592.21 for children up to 5 years old.
  • Allowance for Dependents with Disabilities: Support of R$ 846.02 for children with disabilities or neurodiversity.

Job title

Brand Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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