Lead tourism industry sales efforts for Clear Channel Outdoor, driving growth in destination marketing partnerships. Manage client relationships and develop advertising strategies across various platforms.
About the role
- Trade Marketing Manager managing trade marketing campaigns for Mondelēz International and optimizing category performance through strategic planning and customer engagement.
Responsibilities
- Responsible for the development and execution of selling programs related to their assigned Category's innovation, distribution, merchandising, and promotional plans
- Key linkage between the Customer Business Teams (CBTs) and the Category Innovation, Marketing and Equity teams to ensure that our strategies and tactics are aligned to the needs of our Customers
- Responsible for building category and customer plans for the assigned Category, working collaboratively with Category teams, Insights, and Customer Business Teams (CBTs)
- Be seen as the Category expert internally and create compelling, actionable & measurable category plans
- Provide thought leadership internally & externally around brand & category initiatives (promotional strategy / budget planning)
- Leading delivery of category dashboard / fundamentals and recommending corrective actions to ensure targets are met
- Ongoing assessment of critical baseline volume opportunities / risks and lead initiatives to optimize category performance
Requirements
- Understanding of shopper behavior, channel dynamics, commercial terms, and merchandising techniques.
- Experience in sales, marketing, or trade marketing.
Benefits
- No Relocation support available
- hybrid model offering space for connection, collaboration and co-creation
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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