Marketing Manager responsible for planning and executing localized marketing campaigns at Rohlik. Collaborate with PR and local teams to enhance customer engagement and drive growth.
About the role
- Senior Marketing Manager supporting consumer marketing initiatives for LITFULO treatment for alopecia areata. Leading campaigns and collaborating with cross-functional teams in a dynamic pharmaceutical environment.
Responsibilities
- Support Consumer director in the development and execution best in class consumer campaign
- Lead the execution of various consumer assets
- Support Consumer Director in budget tracking and reconciliation
- Partner with Corporate Affairs on celebrity/influencer activation
- Support media strategy, budget and plan across omnichannel ecosystem
- Collaborate with cross functional teams to improve cohesion across customers
- Champion innovation and elevate approach
Requirements
- 6+ years of broad pharmaceutical experience
- Minimum of 2 years of US marketing experience
- Experience in video/still productions, digital and social ad development and content strategy
- Proven track record of working cross-functionally
- Proactive self-starter
- Strong communication and presentation skills
- Demonstration of strategic and tactical marketing capabilities
- Strong team player
- Nice-to-Have: Experience in dermatology Rx category, prior experience with campaign launch, high learning agility, excellent analytic and problem solving capabilities, strong business acumen
Benefits
- Comprehensive and generous benefits
- 401(k) plan with Pfizer Matching Contributions
- Additional Pfizer Retirement Savings Contribution
- Paid vacation, holiday and personal days
- Paid caregiver/parental and medical leave
- Health benefits including medical, prescription drug, dental and vision coverage
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