Platform Product Marketing Manager managing go - to - market strategy for critical Identity portfolio. Collaborating with Product, Engineering, and Marketing teams to launch and position products worldwide.
About the role
- GTM Ops Associate optimizing go-to-market strategies and enhancing lead management processes for Mendix, a leading low-code application development platform.
Responsibilities
- Optimize our go-to-market strategies by focusing on BDR Operations and Marketing Campaign Operations.
- Connect our Marketing and Sales teams, setting the gold standard for how we engage with prospects globally.
- Enhance our lead management processes.
- Empower our Business Development Representatives (BDRs) with top-tier tools and strategies.
- Foster strong cross-functional collaboration.
Requirements
- 2-3 years of experience in revenue, marketing or sales operations
- Demonstrated experience with CRM systems (Salesforce preferred).
- Strong process documentation and project management skills, with an eye for detail.
- A proven ability to work cross-functionally and collaboratively with Sales and Marketing teams.
- An analytical mindset, with a knack for driving metrics-based improvements and making data-informed decisions.
- Familiarity with marketing automation platforms like Marketo.
- Experience with sales engagement platforms such as SalesLoft.
- Exposure to enrichment tools like ZoomInfo or Cognism.
- A proactive problem-solver who is eager to take initiative and drive change.
Benefits
- Equal Employment Opportunity Employer
- Affirmative Action Employer
- Diversity in the workplace
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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