Senior Director spearheading demand generation strategy for Rightsline's SaaS platform. Leading marketing initiatives to drive pipeline growth and revenue while collaborating with sales teams.
About the role
- Performance Marketing Manager managing complete project management for paid social clients in Germany. Developing strategies and optimizing campaigns with a focus on performance and scaling.
Responsibilities
- You take full project management responsibility for your clients in Paid Social, from strategic conception through operational implementation to scaling.
- You design and develop holistic Paid Social strategies for some of the most exciting and fastest‑growing consumer brands, with a clear focus on performance, scaling and profitability.
- You own and manage a six‑figure monthly media budget with clear KPI targets and systematically identify opportunities for scaling.
- You execute data‑driven social media ad campaigns, professionally structure accounts, develop testing roadmaps (creatives, audiences, offers), and continuously optimize campaigns based on relevant performance metrics.
- You analyze performance data, derive strategic recommendations, and continuously evolve existing campaign setups.
Requirements
- You have at least 1–2 years of professional experience in social media ads.
- You have good to very good knowledge of paid ads on Meta platforms and ideally also on TikTok and Pinterest.
- You have prior project management experience leading client projects.
- You have the drive to contribute and play a key role in shaping the growth of Mawave and our clients.
- You enjoy diving into Ads Manager data, analyzing it, and deriving actionable steps.
- You have excellent German and English skills, both written and spoken.
Benefits
- Great team spirit and a collegial atmosphere with flat hierarchies.
- Lots of fun combined with high professionalism and exciting projects.
- Flexible working hours and the option to work remotely within Germany.
- 30 days of vacation per year.
- Workation (within the EU): the opportunity to combine vacation and work with us.
- Non‑cash benefit or EGYM Wellpass: shop for your summer outfit or access over 8,000 sports and wellness offers — on top of your salary.
- Tax‑free meal allowance: in addition to drinks & snacks, you receive a €7.50 daily meal subsidy.
- Mobility allowance: commute by public transport and get €32 back per month.
- Several team events and after‑work activities per year, such as rooftop barbecues, ski trips, or retreats.
- Modern, bright office in Munich with city views and excellent public transport connections.
- Your own MacBook for work.
Job title
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